15/02 – Final Adcept

Final changes were made to the name of the concept, this was because the branding of PayPal always uses two words after the logo, the additional word is often a positive verb used as a selling point. I chose ‘Rapid Share’ because it tells the user that the service will be quick and easy. I also turned some elements of the photo blue like the man shirt and also made the BorroClub logo smaller as final tweaks.Smiling father and son finished cutting the grass and talking to each other.


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